Digging for Gold is HYPEBEAST’s monthly playlist series that highlights regions across the world and the genres that come out of them. By putting together a mix of essentials and hidden gems, we hope to add to how you discover music and to deliver the thrill of finding new tracks.
This month, we’re heading down south to Latin America where reggaeton has continued to take up the music world by storm. With roots in Puerto Rico, the genre is best defined by its upbeat and irresistible Dembow beats, distinctly Latin identity, tropical rhythms and the perreo intenso (aka, intense grinding).
While Puerto Rico may have been the birthplace of reggaeton, Colombia is also where it has been taken to new heights. Nowadays, the latest wave of reggaeton tunes that are topping the charts have become fusions with dancehall, trap, hip-hop and pop. Legends such as Ivy Queen and Daddy Yankee have spearheaded the music movement, while global stars like J Balvin, Bad Bunny, Maluma, KAROL G, and Ozuna are making sure it stays alive.
The capital of reggaeton has bounced from one country to another, yet the musical style has wielded significant influence across the world. Most would remember the explosion of Daddy Yankee and Luis Fonsi’s “Despacito” when Justin Bieber hopped on its remix. Recent crossovers like Bad Bunny’s “MIA” with Drake, Maluma’s “Hawaii” with The Weeknd and J Balvin’s “Mi Gente” with Beyoncé are living proof of the genre’s ever-growing reach.
Reggaeton will continue to sweep the industry as a powerful force. It is the infallible soundtrack to nightclubs and dance parties that has captured both the ears and hearts of everyone worldwide. The list could go on so be sure to check out some of our favorite baila tunes below.
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