First time home buyers would prefer to have working Wi-Fi than a bed to sleep in

When you subscribe we will use the information you provide to send you these newsletters. Sometimes they’ll include recommendations for other related newsletters or services we offer. Our Privacy Notice explains more about how we use your data, and your rights. You can unsubscribe at any time.

And the study of 1,000 adults who bought their first home in the last 18 months – or are looking to buy in the next 18 months – found 47 percent admit the guest room is likely to be finished before their own bedroom. When restrictions are lifted, new homeowners hope to host seven people per month on average, once they’ve got their living spaces sorted.

For 16 percent however, they’re expecting as many as 15 different guests through their doors in a four week period.

And 60 percent are prioritising filling their homes with products to impress – even if they’re only hosting one or two guests a month.

A spokesman for John Lewis, which carried out the study in conjunction with the launch of the new Anyday range, said: “It is really difficult to get on the housing ladder, so when you do, you want to enjoy it with others and celebrate.

“Having people round has been very difficult for obvious reasons over the last year and a bit, so as we tentatively emerge from the pandemic, there’s a huge appetite to make up for lost time.

“Our sales data across all customers from recent weeks has shown a staggering increase in items that make hosting easier and suggests the joy of hosting has returned – including sofa beds and dining tables.”

Internal figures revealed by John Lewis show a 154 percent increase in sofa sales in 2021, with sofa beds the second-most-popular purchase, showing a 106 percent uptick.

Dining tables have also sold 57 percent more this year than at the same point in 2020, while even door mats are up 33 percent – to allow guests to wipe their feet before coming in.

According to the OnePoll research carried out by John Lewis, more than one in five (21 percent) first time buyers plan to host a lavish house-warming party before they’ve decorated their new home.

And setting up the Wi-Fi is deemed more important than ordering a bed, having the TV installed and arranging home insurance.

One in five said they would take nine days or longer to sort out home insurance.

First time buyers expect to part with precisely £999 on average for each room they want to newly furnish.

But more than a third (36 percent) are put off from buying big-ticket homewares like beds, sofas and wardrobes because they worry about affording them straight away.

Over two-thirds of those surveyed (68 percent) said they would seek interiors advice for designing their home.

Over the past 12 months home design stylists at John Lewis have taken 10,000 virtual appointments, with the living room coming out on top as the most popular room in the home that customers needed help with.

The first week the shops reopened there was a 49 percent increase in bookings compared to the week before; with appointments specifically designed for first time buyers needing a little inspiration.

John Lewis’s spokesman added: “We’ve introduced the Anyday range to bring together affordability, quality and style, which means new homeowners don’t need to compromise on what they are buying – and can still sit on a sofa, with guests, when allowed.”

John Lewis sales data – from February 1, 2021

Sofa +154 percent

Sofa Beds +106 percent

Storage Beds +70 percent

Floor Lamps +63 percent

Dining Tables: +57 percent

Beds +54 percent

Table lamps +49 percent

Rugs +42 percent

Dining Chairs: +41 percent

Door mats +33 percent



1.           Bed

2.           Sofa

3.           Bedding (bedroom)

4.           Bedding (guests/entertaining)

5.           Wardrobe

6.           TV

7.           Guest bed

8.           Kettle

9.           Curtains

10.         Kitchen table

Source: Read Full Article