IAC rich list – Nella Rose to make thousands while soap star won’t make £100
I'm a Celebrity has managed to bag some big names for the 2023 series, from legendary soap stars to a Disney child star as they try and thrive in the Australian jungle.
But the series is only on air for just three weeks, and it won't be long before the celebrities are back in the real world and having to think about making some money again after raking in some huge numbers for their show wage.
According to Casino.co.uk, some of the stars have nothing to worry about, as their impressive social media following could earn them thousands of pounds for just one Instagram post.
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Jamie Lynn Spears is this season's Instagram Rich List topper, raking in £3,911 per sponsored post. A recent study shows that the former Zoey 101 star is the highest earner from this year's I'm a Celebrity…Get Me Out of Here!, bagging up to £3,911 for each sponsored post.
Research by Casino.co.uk looked at the social media profiles of all the contestants on the new series of I'm a Celebrity…Get Me Out of Here! They used influencer marketing calculators to find out which stars have the most clout on social media and how much they can earn per sponsored post.
The research showed that Jamie Lynn Spears is the top earner among the new series cast. The ex-Zoey 101 star has over two million followers on Instagram, the most of any cast member this series, allowing her to earn up to £3,911 per sponsored Instagram post.
Social media sensation Nella Rose is the second highest earner on I'm a Celebrity…Get Me Out of Here! this season as she has the third largest Instagram following of nearly one million, earning her a potential £3,512 per sponsored post.
Sam Thompson, who shot to fame on Made in Chelsea, can pocket up to £3,033 for each sponsored post, making him the third highest earner and Danielle Harold, an ex-Eastenders actress, is the fourth highest social media earner, potentially earning £2,474 per sponsored Instagram post.
Marvin Humes, a member of popular boy band JLS, is the fifth-highest-earning contestant on social media, with potential earnings of £2,155 per sponsored post, while This Morning's Josie Hobson could earn just under £2,000 per post and TV presenter Fred Sirieix is the seventh-highest social media earner, potentially earning £1,437 per sponsored post.
In the eighth spot, potentially raking in £1,357 per sponsored post, is former MEP Nigel Farage. With an Instagram following of just over 220,000 and an engagement rate of 2.27%, he's ahead of renowned food critic Grace Dent, who sits in ninth place. Grace, with a following of just over 170,000 on Instagram, could earn around £726 per post.
Hollyoaks star Nick Pickard rounds out the top ten. Despite having the smallest Instagram following in the jungle at 11,700 and an engagement rating of 2%, he could still pocket a potential £95 per sponsored post.
A spokesperson for Casino.co.uk had this to say about the findings: "The new series of I'm a Celebrity… Get Me Out of Here! has kicked off to an exciting start, and this research gives us an insight into just how much the cast members can earn outside of the jungle. As the weeks continue and the celebrity's show more and more of their personality on the show, it is expected for their follower counts to increase on social media, and more opportunities and experiences will be introduced to the cast after the show has ended."
* This article was crafted with the help of an AI tool, which speeds up Daily Star's editorial research. An editor reviewed this content before it was published. You can report any errors to [email protected]
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