Meghan Markle is 'preparing to launch a major new commercial venture'
Meghan Markle is ‘preparing to launch a major new commercial venture’ – and it’s NOT The Tig but something ‘genuine to who she is’, source claims
- Meghan Markle is set to launch new project which is ‘genuine to who she is’
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Meghan Markle is ‘preparing to launch a major new commercial venture’ which is ‘genuine to who she is’, reports claim.
The Duchess of Sussex, 42, who is currently living in her $14 million mansion in California with Prince Harry, has been ramping up appearances in recent months, most recently attending a Beyonce concert in LA on Sunday night.
And now sources have claimed Meghan is on the brink of announcing a new project – and insisted it is not a relaunch of her lifestyle blog The Tig.
According to The Telegraph’s Victoria Ward, the project will be authentically Meghan, while her ‘imminent return to Instagram is surely connected.’
Last month, it was reported Meghan is getting ready to ‘re-launch’ herself on Instagram and experts predicted she could make a million dollars per post.
Meghan Markle, 42, is ‘preparing to launch a major new commercial venture’ which is ‘genuine to who she is’, reports claim
The Duchess of Sussex has been ramping up appearances in recent months, most recently attending a Beyonce concert in LA on Sunday night
Insiders also claimed future projects for the Duke and Duchess of Sussex will ‘reflect their differing professional interests and talents and are the result of significant thought about their future direction and careers.’
A source claimed: ‘They are both working on their own things. They are fully supportive of each other’s concepts and ideas, but they are different from one another, they have different meanings.’
The duchess, whose last account with husband Prince Harry, @sussexroyal, had 9.4 million followers before it was deactivated in 2020 when the couple quit being senior Royals, is said to be behind a new account named @meghan.
Decorated with a picture of pink peonies, reportedly Meghan’s favourite flowers, a source close to her team this week confirmed: ‘Yes, that’s her. Expect an announcement very soon. She’s coming back.’
The account is already followed by several of Meghan’s friends including activist Mandana Dayani, who served as president of Archewell, the Sussexes’ media and philanthropic company, until last December.
A source told The Mail on Sunday: ‘Everyone in Hollywood is talking about the re-launch being imminent. Meghan has never made any secret of the fact she wants to return to Instagram.’
Prior to her 2018 marriage to Prince Harry, Suits actress Meghan’s personal Instagram following stood at more than three million, while tens of thousands of fans signed up for her now-defunct lifestyle blog The Tig.
Meghan first announced she was planning a return to Instagram in an interview with The Cut last year, telling writer Allison P Davis: ‘Do you want to know a secret? I’m getting back on Instagram.’
The duchess’s ‘new’ account already has 76,000 followers and experts say it could prove a huge boost to her finances.
She was criticised by a Hollywood bigwig as ‘not a great audio talent’ after her Spotify series was cancelled
The Instagram account that is said to belong to Meghan Markle and will be the stage for her social media comeback
Eric Schiffer, a social media expert who advises the Real Housewives of Beverly Hills stars, ex-Disney actress Bella Thorne and cast members from the US version of Dragons’ Den, said: ‘I don’t think Meghan coming back to Instagram will surprise anyone.
‘She has a new talent manager and this is the next logical step.
‘I would expect her to quickly become one of the most followed accounts on Instagram. You have celebrities like the Kardashians who can command $1million (£790,000) and up for a single post promoting a product.
‘There is no reason Meghan couldn’t be earning those sorts of fees.
‘She has to be careful, as a duchess, to avoid being seen to be hawking every product under the sun. She will align with quality brands and companies that are on point with her political and social beliefs.’
Any new project from Meghan comes after a turbulent few months for the couple, after their lucrative Spotify project was dramatically pulled after they produced one 12-episode podcast and a festive special over three years.
An old Instagram post from Meghan, from a holiday in New Zealand. Sources close to the duchess have said the new account is her’s, adding: ‘Expect an announcement very soon’
Jeremy Zimmer, the boss of United Talent Agency, criticised Meghan in June, saying: ‘Turns out Meghan Markle was not a great audio talent, or necessarily any kind of talent.’
The couple also reportedly did not produce enough content to receive the full pay-out from the reported £18million deal they signed after stepping down as senior working royals.
But an Archetypes production source claimed Harry and Meghan had ‘a lot of ideas and did pitch them’ – although the project was delayed by huge amounts of red tape between the two parties and ‘things moved very slowly on both ends’.
It was reported the source said last month: ‘They were given no formal lay of the land to kick things off, so they were already on unsteady footing even before the ink was dry.’
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